Social Proof Marketing Blog by TrustPulse - Practical Tips to Boost Sales

11 Best SMTP Services for Reliable Email Marketing (Pros & Cons)

In this post, we’re going to share the pros and cons for 11 of the most popular SMTP services for reliable email marketing. Email is an essential part of running a WordPress site, but WordPress by default uses PHP to send emails. The problem is that a lot of shared hosting providers don’t configure PHP... Continue Reading

How to Use Progressive Profiling to Generate Better Leads

In this article, you’ll learn how to use progressive profiling (aka, “dynamic web forms”) to get the detailed info you need about your leads. Forms can be offputting to leads. It’s enough to ask for an email address these days, never mind all the other information you need to personalize your interactions. It’s like walking... Continue Reading

18 Best WordPress eCommerce Plugins to Build & Grow Your Business

In this article, we’re going to share the WordPress eCommerce plugins you need to build your online store from the ground up. WordPress is the most popular content management platform online, and there are tons of WordPress eCommerce plugins available to boost your sales, marketing, and customer support efforts. And by “tons,” we mean that... Continue Reading

10 Best Online Survey Software For Small Businesses (Compared)

In this article, we’re going to compare the 10 best online survey software for small businesses. Online surveys are a fast, cheap, and accurate way to reach out and connect with your target audience. They’re also ridiculously scalable, which means you can easily reach thousands of visitors just as easily as you can reach one.... Continue Reading

36 Best Lead Generation Tools to Get More Targeted Leads

Lead generation isn’t just about getting people to visit your site in the first place. It’s also about collecting their info so you can contact those visitors, and nurture them into becoming loyal customers and raving fans. To guide them through that journey, you need to use the right lead generation tools. This section has... Continue Reading

40 Exit Popup Hacks That Will Grow Your Subscribers and Revenue

Are you looking for ways to convert more of your website visitors? Exit popups are the secret weapon that all smart marketers use to dramatically increase their conversions. In this article, we’ll show you 40 exit popup hacks that will substantially grow your subscribers, and your revenue. Exit-intent® technology allows you to make one more... Continue Reading

7 Thank You Page Hacks That Will Get You Loyal Fans

Did you know that it’s 5-10 times more expensive to get a new customer for your eCommerce store than to keep an old one? In fact, a buyer’s 2nd purchase is considered more important than the first one because repeat customers buy up to 67% more products than new ones—already enough reason to convince new... Continue Reading

How to Measure Your Content Marketing ROI + 7 Metrics That Matter

We need to talk about content marketing ROI (return on investment). Do you know what it is? Do you know what yours is? Do you know how to track it? Content marketing ROI is important, but if you wouldn’t know a successful content marketing program if it walked right up to you and introduced itself,... Continue Reading

How To Create a Contact Form for WordPress in 5 Easy Steps

Contact forms are a wonderful way to let your visitors get in touch with you and keep your site looking professional. But, do you know how to create a contact form quickly and easily, without design and coding skills? Don’t worry, you will! In this article, we’ll show you how to create a contact form... Continue Reading

How To Create An Email Newsletter In 3 Easy Steps

Do you know how to create an email newsletter that will keep your subscribers informed, engaged, and turn them into loyal customers? In this massive guide, we’re going to show you how to create an email newsletter in just 3 steps. Plus, you’ll get tips on how to get even more subscribers, how to make... Continue Reading

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