TrustPulse Marketing Blog

I started looking at emails differently since last year after I heard Tim Ferriss say something interesting on his podcast. “Your inbox is everyone else’s agenda for your time.” That’s actually true if you stop to think of it. Take one look at your inbox and you will see a garden variety of emails demanding... Continue Reading

If you’re using Google AMP on your site to speed up mobile views, you may have noticed that it can also keep some of your site’s functionality from working properly. Ain’t it always the way? But we’re here to tell you that you really can have it all. If, by “all” you mean that what... Continue Reading

Tell us if this sounds familiar: You’re creating a new account and they’re asking for all of your information—literally everything. But, you’re interested in this company, so you’re dutifully filling out the form. You click submit. The entire page refreshes. What is this? There’s a moment before you get that confirmation message when you panic,... Continue Reading

In this article, you’ll learn how to use progressive profiling (aka, “dynamic web forms”) to get the detailed info you need about your leads. Forms can be offputting to leads. It’s enough to ask for an email address these days, never mind all the other information you need to personalize your interactions. It’s like walking... Continue Reading

Lead generation isn’t just about getting people to visit your site in the first place. It’s also about collecting their info so you can contact those visitors, and nurture them into becoming loyal customers and raving fans. To guide them through that journey, you need to use the right lead generation tools. This section has... Continue Reading

Are you looking for ways to convert more of your website visitors? Exit popups are the secret weapon that all smart marketers use to dramatically increase their conversions. In this article, we’ll show you 40 exit popup hacks that will substantially grow your subscribers, and your revenue. Exit-intent® technology allows you to make one more... Continue Reading

There’s a reason why cinemas and the theatre turn the lights out before a show. It’s the same reason that lightbox popups show up the way they do, on top of the page that you’re viewing and with a darkened background. Care to take a guess why that is? If you answered, “to grab the... Continue Reading

Looking for the best website builder for small business? For small businesses on tight budgets, hiring a web designer or developer can be one expense too much. That’s why website builder software is so important. Website builders: Are a great option for small business owners with budget, skill and time constraints Let you create an... Continue Reading

Are your customers happy? If you don’t know for sure, guessing is not the next best thing. According to a 2017 study by the folks at American Express, a person from the U.S. is going to tell an average of 15 people about a bad customer service experience. Even worse, research by thinkJar’s CEO, Esteban... Continue Reading

Every online marketer will agree that the key to success is conversions: More people clicking on your “Subscribe” or your “Buy Now” buttons equals more leads and sales. But when it comes to choosing a color for your buttons, well, that’s a highly debated topic. Can certain colors increase your conversion rate? In this article,... Continue Reading