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11 Best WordPress Social Proof Plugins (Compared)

Are you looking for the best social proof plugin for your WordPress website?

Social proof shows your site visitors that real people just like them are enjoying your products. It helps build trust and credibility instantly with visitors.

In this article, we’ll show you the best WordPress social proof plugins you boost conversions and sales.

How to Pick A Good Social Proof WordPress Plugin?

There are plenty of social proof plugins for WordPress that it becomes difficult to decide which is the best one.

Right off the bat, you should look for tools that help you showcase real social proof.

We stress on this because there are a couple of tools out there that let you create fake social proof reviews and notifications.

fake notification plugins

It’s a dangerous shortcut to take as customers are able to spot fake social proof easily. Plus, it bears serious consequences (legal ones too) that many businesses do not recover from.

So avoid fake social proof and tools that create them at all costs!

Having said that, here’s what we would look for while selecting a good social proof WordPress plugin:

  • Easy to set up and use without the need for any technical coding
  • Affordable pricing plans or free versions
  • Proven track record of successful case studies
  • Powerful features to convert visitors through social proof
  • Works seamlessly with WooCommerce

Keeping this in mind, we’ve handpicked a few of the best social proof WordPress plugins.

11 Best Social Proof WordPress Plugins

1. TrustPulse

TrustPulse social proof notification home page

TrustPulse is by far the best social proof tool and FOMO plugin for WordPress. It lets you display recent activity notifications on your site to boost engagement, trust, and conversions.

TrustPulse captures real-time activity as well as group statistics on your site. You’ll be able to show small popups the instant someone takes an action on your site, like:

  • Making a purchase
  • Joining your email list
  • Commenting on your WordPress blog

Social proof notification

And, if you want to show reviews from third-party sites, you can connect to Zapier to capture user activity from thousands of apps. So you can even choose to display reviews from Google Reviews or Yelp.

This is one of the easiest ways to get started with social proof because you’re taking advantage of the traffic you already have.

The notifications are clickable so they create tons of cross-selling and upselling opportunities too. You can also redirect visitors to a signup page with an optin form to get them to subscribe to your mailing list.

You can set it up, create, and display your sales notifications in under 5 minutes. You can also run multiple campaigns at the same time to display different kinds of activity on your site. And
TrustPulse lets you decide which campaigns get preference with its ‘Order Priority’ feature.

The great thing is these popup notifications have been shown to boost conversion rates by up to 15%. It’s why TrustPulse is at the top of this list of the best WordPress social proof plugin.

2. OptinMonster

OptinMonster homepage

OptinMonster is the most powerful lead generation tool for WordPress. It lets you leverage social proof to grow your subscriber list, drive site traffic, and increase sales.

It comes with 100+ templates so you can create eye-catching popups, banners, notification bars, slide-ins, and other such campaigns in minutes.

Plus, it’s packed with cool features like countdown timers to create a sense of urgency and instill FOMO (fear of missing out) in customers.

OptinMonster works with any website including WooCommerce, Shopify, and Magento. In fact, over 1 billion people see a website with an OptinMonster campaign active every month so chances are you’ve already seen one in action.

You can easily add social proof to convince customers to take action. Like in this case, Contest Domination included social proof by showing the number of business owners and marketers who use its formula:

Contest Domination social proof popup
One of the advantages of OptinMonster is its advanced targeting and A/B testing features. You can control when, where, and to whom your popup is displayed so as to maximize results.

OptinMonster integrates with popular email service providers including Mailchimp and Constant Contact so you can automate your email marketing efforts.

But the best part about OptinMonster is its targeting rules. It lets you display your campaign at the right time to the right people.

So for instance, you can use OptinMonster’s Exit-Intent® technology that will detect when a visitor is leaving your site and display a social proof popup. You can convince them to buy or sign using discounts or lead magnets.

OptinMonster exit intent campaign trigger
You can also track the performance of your campaigns using OptinMonster’s built-in analytics or connect to Google Analytics for more in-depth data.

OptinMonster is a must-have for any WordPress site especially for small businesses and WooCommerce stores. It lets you use social proof marketing in all kinds of ways to boost sales, conversions, and engagement on your site.

3. WPForms

WpForms homepage

WPForms is the best form builder for WordPress. It lets you build beautiful forms in minutes that you can use to capture customer reviews.

If you want your customers to trust you, you have to use reviews.

Social proof statistics show 97% of consumers look at reviews before making a purchase. Even better, just one good review can increase conversions by 10%.

So, how can you use the power of reviews to boost your trust?

The first step is to make it easy for your customers to leave reviews on your site.

Here’s where WPForms can help. You can create stunning review forms in a few minutes that you can embed on your site or send out in your email campaigns.

In this way, customers can easily leave a rating and review for your site.

Here’s what you’ll love about WPForms:

  • Drag and drop form builder for easy customization of review forms without writing code
  • Responsive SEO-friendly review forms that work great across all devices
  • Check reviews from within your WordPress dashboard
  • Plenty of addons and extensions to increase functionality

Aside from social proof, WPForms also lets you create any kind of form on your site including optin, registration, and contact forms, or even surveys and polls.

4. Smash Balloon

smash balloon social media feeds plugin

Do you have an active, engaged community on social media?

You can leverage that to build trust and confidence in your website visitors.

Using the Smash Balloon WordPress plugin, you can add your social media feeds to your site.

You can capture customer activity from social media channels such as likes, follows, and shares, and showcase it on your website.

Smash Balloon is a suite of plugins that help you create feeds for Facebook, YouTube, Twitter, and Instagram, including:

  • Facebook Feeds Pro
  • Instagram Feeds Pro
  • Twitter Feeds Pro
  • YouTube Feeds Pro

Smash Balloon comes with several options for how you display your posts, like showing a grid of all your posts or focusing on a single hashtag.

You can even combine all your social media feeds to create a powerful social wall.


Adding your social feeds to your site achieves two goals. First, you’re letting your site visitors know other people find your content valuable. So, they might gain some benefit from following you.

Second, you’re making it easy for your site visitors to follow you and engage with your social media content.

Key features include:

  • Customize feed layouts to match your brand and website
  • Display multiple feeds from all your social media accounts
  • Add shoppable feeds for eCommerce stores
  • Add feeds to landing pages, posts, sidebars, and more

5. Shared Counts

Shared Counts social proof software

Shared Counts is a free social proof plugin for WordPress that lets people share your posts on social media.

Having likes and shares on your content is a great form of social proof because people see high levels of engagement as a signal of your credibility.

Check out this example from the OptinMonster blog:

OptinMonster blog social proof share counts_

Share counts prove your content is popular and fosters trust among your audience. As a result, your casual visitors are more inclined to read it too.

Shared Counts lets your site visitors easily share content to all the major social media channels:

  • Facebook
  • Pinterest
  • LinkedIn
  • Instagram

Plus, you’ll be able to style the share buttons so they match your website.


FOMO marketing tool

FOMO is another great social proof plugin you can use on your WordPress site.

You can capture activity on and off your site and display them in recent activity popups.

It comes with several templates that are customizable. Plus, it has plenty of page rules so you can control where the popups appear.

It’s quick to set up and it seamlessly integrates with 96+ apps.

We recently did a comparison of FOMO with other social proof tools and found that FOMO is that it isn’t as user-friendly. So if you’re a beginner, it might not be the best choice.

You may want to see:

7. WordPress Popular Posts

WordPress popular posts social proof plugin_
WordPress Popular Posts plugin lets you show content that has the most views or comments. Or, you can choose to display trending articles.

You’ve probably seen a popular posts section while browsing the web. Showing popular posts lets site owners drive traffic to their best content.

TrustPulse popular articles social proof_

WordPress Popular Posts lets you control where you want to display your popular posts. And, eCommerce sites can show the most popular products instead.

The best part? It’s a free social proof plugin for WordPress.

8. WPfomify

wpfomify homepage

WPfomify is a social proof plugin for WordPress that displays recent sales or signups on your site. Another great feature is the Visitor Count notification to show how many other people are visiting your page.

Social proof WordPress notification_

When people see other people buying from you or joining your list, they’ll be more likely to check out your products and services.

9. Thrive Ovation

Thrive Ovation

Thrive Ovation is another easy to use social proof tool to collect customer testimonials. One great feature of Thrive Ovation is you can quickly convert WordPress comments into testimonials.

You’ll also get to connect your Facebook and Twitter accounts. This means you can pull in testimonials from your social pages automatically.

10. NotificationX


NotificationX is a reliable and well-established social proof software that also comes as a WordPress plugin.

That makes this tool easy to install and get started with for any WordPress site.

NotificationX comes with all the bells and whistles you’d expect form social proof notifications. Their goal is to help you increase conversions through social proof, including:

  • Email signups
  • Webinars
  • Popular content
  • Sales
  • And more…

And since this is an established company, you’ll have a large support team to help you troubleshoot any issues that may arise.

11. ProveSource

provesource homepage-min

ProveSource is the last social proof tool on this list, but certainly not the least qualified to be on here.

This software helps you create conversion notifications in just a few clicks. You can also create 5-star review popup notifications for faster customer feedback.

ProveSource integrates with all of your favorite tools, which makes it a powerful addition to any marketing stack.

There you go! We’ve covered the top WordPress social proof plugins.

If you’re still undecided, we recommend using TrustPulse and OptinMonster. With these 2 social proof plugins for WordPress, you’ll have everything you need to take your social proof marketing to the next level and achieve your goals faster.

While TrustPulse lets you capture real-time activity and display sales notifications, OptinMonster lets you create customized and targeted campaigns.

We hope you found this list helpful. And if you’re looking for practical social proof strategies, you should check out these articles:

Ready to start using social proof to boost your conversions? Get TrustPulse today.

Author Photo
Published by Bronwynne

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