Social Proof Marketing Blog by TrustPulse - Practical Tips to Boost Sales

How to Deal With Negative Reviews Gracefully (With Examples!)

Dealing with negative reviews gracefully can be tough for two reasons: negative reviews can hurt your ego, and they can significantly hurt your business. Luckily, if your product and service are good, there’s no need to worry too much about getting the occasional negative review. In this article, we’ll put your mind at ease and... Continue Reading

Collect Testimonials Automatically With 4 Easy Steps

Are you looking to collect testimonials from customers but don’t have the time to do all the work manually? Creating an automated testimonial collection process will let you work on other important parts of your business and collect testimonials at the same time. Sounds good, doesn’t it? In this article, we’ll go over the best... Continue Reading

FOMO Marketing: Everything You Need to Know About Fear of Missing Out

Even though the marketing term FOMO has only been around since 2013, the concept is timeless. Before people had smartphones and social media, they still felt the fear of missing out while something was going on somewhere else. Today, you need to know everything about using FOMO in marketing to be able to run a... Continue Reading

How to Get Customer Testimonials That Drive Conversions

Are you looking for more ways to drive conversions? Since 92% of people look for social proof like testimonials before making a purchase decision, it’s no surprise that getting customer testimonials will help you drive conversions through the roof. In this article, we’ll go over how testimonials help your business, what good testimonials are built... Continue Reading

Create an Awesome Customer Feedback Strategy in 10 Easy Steps

Ever wonder why you’re not getting as much customer feedback as you’d like? Or maybe the feedback you’re getting sounds more like “it was alright” rather than “it was amazing?” Well, it’s possible that you aren’t taking the right steps to an effective customer feedback strategy. In this article, we take you through the 10... Continue Reading

FOMO Statistics You Need to Grow Your Business

Statistics can help you better understand how important fear of missing out can be for your business. If used correctly, they can be a powerful way to turn users into customers. If you’re not sure what FOMO is, don’t worry. In this article, we’ll go in-depth with statistics to teach you what it is, its... Continue Reading

6 Actionable Tips to Boost Your Email Opt-in Rates

I started looking at emails differently since last year after I heard Tim Ferriss say something interesting on his podcast. “Your inbox is everyone else’s agenda for your time.” That’s actually true if you stop to think of it. Take one look at your inbox and you will see a garden variety of emails demanding... Continue Reading

Top 12 Best Podcast Plugins For WordPress (2019 Expert Picks)

Got a lot to say? You should try podcasting! Podcasts are simply episodic audio or video messages shared through a feed. So, basically an internet radio show. It sounds all techy and complicated, but with the right platform—and the right tools—you can easily be podcasting today. In this post, we’re sharing the 12 best WordPress... Continue Reading

12 Best Live Chat Plugins for WordPress (Pros And Cons)

Shoppers are demanding. Not making a judgment here, just stating a fact. We all have expectations that need to be met—especially if we’re going to be spending money or time on something. Shoppers who don’t get the level of customer service they need, site visitors who don’t get the support they’re looking for, they’re not... Continue Reading

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