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How to Create a Coming Soon Page that Drives Excitement

Do you want to display a beautiful coming soon page while you build your site?

Coming Soon pages can stir up excitement and collect leads even before your site is launched. And with the right tools, they’re really easy to set up and design.

In this article, we’ll show you how to create a coming soon page that’s not only stunning but helps generate leads as well.

Why You Need a Coming Soon Page

Coming soon pages serve as placeholders for your website till you launch. But if used right, they can do much more than that.

These pages can help you kick off your marketing strategy before you officially open for business.

surfana festival coming soon page

Here are a few great ways we’ve seen our customers effectively use their own coming soon pages:

  • Lead Generation – Insert a form where visitors can leave their email address to be notified when your site goes live. You can also offer discount coupons if they sign up for alerts, or refer friends and family. This way you can collect email subscribers that you can start marketing to.
  • Social Media Engagement – Ask visitors to follow you on social media platforms by adding links to your profiles.
  • Gauge User Interest – Ask visitors to take a poll or survey on what they would like to see on your site.
  • Generate Buzz – Add a countdown timer to spark excitement. You can also give visitors a sneak peek into your product info or invite them for beta tests.

These are just some of the awesome things you can do with your coming soon page.

Having said that, let’s dive into creating a stunning one for your site.

How to Create a Coming Soon Page on WordPress

For this tutorial, we’ll use the SeedProd plugin that lets you easily set up beautiful coming soon pages.

SeedProd homepage

SeedProd is the best landing page builder for WordPress that works with any theme. Here’s why we’ve picked SeedProd:

  • Beginner-friendly with lots of page templates to choose from.
  • Drag and drop builder makes it easy to customize and design your page.
  • Built-in SEO features
  • Control who can see your site under construction
  • Integrate with marketing tools and other apps
  • Collect email signups and leads
  • Add optin forms, countdown timers, social profiles, and more

With all these features, you can take your coming soon page to the next level!

Now, SeedProd has a lite version available for free in the WordPress repository. For this tutorial, we’ll be using the Pro version to explore all of its cool features.

Step 1: Installing and Activating SeedProd

To get started, install and activate SeedProd on your site. For step-by-step instructions, check out this post from WPBeginner on how to install a WordPress plugin.

Once it’s activated, if you’re using the Pro version, you’ll need to enter your license key. You can find the license key in your account on the SeedProd website.

SeedProd license key

Copy this key and head over to your WordPress dashboard. Here, open the SeedProd » Settings page and paste the key here.

Verify license key SeedProd

Then, click on the ‘Verify Key’ button and your license will be activated.

Step 2: Creating a WordPress Coming Soon Page

SeedProd has tons of templates to create a coming soon page instantly.

Navigate to the SeedProd » Pages tab where you’ll see options to create different types of pages for your site.

Select the coming soon page by clicking on the ‘Set up a Coming Soon Page’ button.

SeedProd coming soon page

This will open up a page with templates you can choose from.

Coming soon templates in SeedProd

You can choose a blank canvas to start from scratch or you can choose a beautifully designed template to create your page faster.

Once you’ve selected your template, a page builder will open where you can edit and customize it.

Step 3: Customizing the Coming Soon Page

SeedProd displays a live preview of your coming soon page. You can click on any field or element here to edit it.

Its drag and drop builder lets you drag new blocks and sections onto your page. You can change anything you want such as the text, background image, and colors.

SeedProd drag and drop builder

To collect leads from your coming soon page, you can add an optin form. You’ll find this option under the ‘Advanced’ section in the left-hand menu.

Now, visitors can leave their names and email addresses so you can start connecting with them.

As you work, you can save your changes using the ‘Save’ button at the top-left of the screen.

Step 4: Publishing the Coming Soon Page

When you’re ready to go live with your page, you can click on the arrow next to the ‘Save’ button. This will open up a dropdown menu with an option to publish your page.

Publish SeedProd coming soon page

Once you publish your post, you’ll see an option to view your live page by clicking on the ‘See Live Page’ button.

Preview live coming soon page

You’ll see your coming soon page live in action.

Step 5: Activating Coming Soon Mode on Your Site

The last step you need to take is to activate the Coming Soon Mode on your site so your visitors only see the new page you created.

To do this, go to the SeedProd » Pages tab. Now, use the toggle switch to enable the ‘Coming Soon Mode’.

Activate coming soon mode

And with that, your site is now in ‘coming soon’ mode with a stunning lead-generating page.

When you’re ready to publish your site, you simply need to use the same toggle switch to turn off coming soon mode. This will remove the ‘Coming Soon’ page and make your site accessible to all.

Step 6: Integrating Your Coming Soon Page With Marketing Tools

SeedProd lets you integrate with popular email service providers and marketing apps like Constant Contact, AWeber, and Drip.

So you can start sending out email campaigns to those who sign up through your coming soon page. Or you can connect to automation tools like Zapier to automate your flow ahead of time.

You can even connect to Google Analytics to track your website’s statistics and get valuable insights.

To set up these integrations, go to the SeedProd » Settings page. Now, edit the coming soon page you created.

Once you’ve opened up the page builder, switch to the ‘Connect’ tab.

Email marketing integration

Here, you’ll see all the integration options available. Simply select the app you want to connect to and follow the guided instructions.

Step 7: Selecting Who Can View Your Unpublished WordPress Site

As you build your site, you may want to grant access to developers or team members. Or you may want to share your site to get your friends’ opinions. SeedProd lets you set up access controls so you can decide who can view your site.

In the page editor screen, you can open the Page Settings » Access Control page.

In this page, you can exclude or bypass URLs such as your login and admin dashboard links. This ensures you don’t accidentally get locked out of your site when you enable coming soon mode.

You can also create a special URL link with a time limit to grant someone temporary access to view your site.

Bypass urls in SeedProd coming soon page

When you scroll down on the same page, you’ll see more options to control who can access your site.

You can filter by IP address or by the user role on your site.

Access control in SeedProd

Now, there may be instances where you want to add a coming soon page only to a section of your site. Say, for instance, you have an upcoming product launch or new membership program.

SeedProd lets you selectively choose URLs where you want to display the coming soon page instead of showing it across your whole site.

Step 8: Optimizing the Coming Soon Page for SEO

If you want your site to be found on search engines, you need to optimize for SEO.

SeedProd has important SEO features you’ll need to get started with SEO.

In the page builder, under the Page Settings » SEO tab, you’ll see options to enter an SEO title and description. This is what will appear on search engines when someone searches for your site.

SEO settings in SeedProd

Next, you can choose a favicon and social media thumbnail as well.

And finally, you can enable the ‘No Index’ mode to prevent search engines from indexing this page and displaying it on SERPs (search engine results pages).

Once your site is live, you’ll need a comprehensive SEO solution. We recommend using All in One SEO because it has everything you need to optimize your site, rank on search engines, and outrank your competition.

Step 9: Viewing Leads and Subscribers

If you’ve added an optin form on your coming soon page, then you’ll want to access the leads you’ve collected.

Head over to the SeedProd » Subscribers tab. Here, you’ll see a list of all the leads you’ve collected through your coming soon page.

Subscriber overview in SeedProd

You can start promoting your site to your leads. If you have an online store, you could build momentum by offering early-bird offers and referral discounts.

Enabling Maintenance Mode with SeedProd

Once you’ve launched your site, you may need to run scheduled maintenance tasks such as updates or content modifications.

You can enable maintenance mode to temporarily hide your site while you make changes.

Under the SeedProd » Pages tab, you can create a maintenance mode page the same way you created the coming soon page.

When the page is ready, you’ll need to activate ‘Maintenance Mode’ using the toggle switch below it.

SeedProd Maintenance mode

After you’ve made changes to your site, you can turn off maintenance mode using the same toggle switch.

And there you have it! That’s our guide on how to create a coming soon page in WordPress.

We hope this tutorial has helped you set up a buzz-worthy coming soon page that converts visitors into subscribers.

If you liked this post, then you may also want to see:

These articles will help you make your site successful by using popular marketing tactics, growing your leads and subscribers, and ranking on Google.

And if you’re interested in boosting your conversions and sales quickly and effectively, you should check out TrustPulse! It’s proven to increase conversions by up to 15% instantly.

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Author Photo
Published by Jacinda Santora
Jacinda Santora is a writer specializing in ecommerce and growth marketing. She prides herself on her ability to make complicated things easier. When she isn't writing you can find her daydreaming about campervans, drinking coffee, and listening to podcasts.

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